Anyone that has spent any time studying SEO, researching algorithms or reading internet marketing blogs and forums knows that link building plays a huge role in a website’s marketing campaign. If for some reason you didn’t know that link building was such a big deal, then it’s imperative for me to tell you now. Backlinks (links pointing to your website) are considered web votes in the search engine popularity/ranking formulas. The more websites there are with links that lead to your site, the merrier. However, it does not stop there. Who links to you, why they link to you and what they say about you are arguably more important factors than how many websites “voted” for you.
There are 1,000’s of ways to build links back to your site and for a variety of reasons. Some will build links to increase rankings while others are looking to increase PageRank. Whatever the case may be, it is necessary that you understand the different types of link building.
Building Links to Increase Total Backlinks
In some industries, depending on the competition link building could entirely just be a popularity contest. For example, you could check the backlinks of your competitors rankings for the terms you are targeting and notice that they have over 100,000 backlinks compared to your 112. Also, for some search engines, having a plethora of links plays a role in your search engine positioning. Furthermore, the more links you have pointing to your site, the more paths you have for bots to find your site and to cache it. Building backlinks to increase your total in-link count in Yahoo or Google is usually done because this is something that can easily be seen by anyone online. Having a site that only has 50 backlinks says a lot. Much can be said about a site with over 40,000 links as well.
A few techniques to increase total backlinks include site-wide link building, blog rolls on blogs with a lot of posts, directory submitting and article distribution.
Building Links to Increase PageRank
Although you want a lot of sites to point to yours, you also want these sites to have high PageRanks. Google uses PageRank as a measure of importance. PageRank is an algorithm that measures how many sites are pointing to you and how many sites are pointing to those sites pointing to you and so on. Google still makes it clear that PageRank is the heart of their search engine algorithm, so getting links from websites with high Page Rank is a must. When you obtain links from sites with a lot of links pointing to them, it shows Google that a trusted domain has linked to you. Another reason you may want to increase your PageRank is because you want to sell advertising placements or blog reviews and noticed that the higher the PR of your site, the more money you can charge.
This form of link building is a very common technique performed by directories. They buy links from pages with a lot of PR to inflate their PR so webmasters will want to pay for inclusion into their directories.
A few techniques to increase PR fast is to get links from sites with a PR4 or better, sitewide/blogroll links, social bookmarking, mass press releasing, text link buying and link baiting.
Building Links that Increase Search Engine Rankings
As mentioned before, backlinks counts as votes. However it is not only the number and type of backlinks that matter, what they say about you could make all the difference in the world when it comes to search engine positioning. The anchor texts of your links are labels that help the search engines bots categorize and rank your site according to relevance. Sometimes getting a few links saying the keywords you’re going after can go a lot further than how many links you may have. So if you are looking to build links to increase search engine visibility, find relevant sites to give you links saying the keywords you’re going after for optimal keyword placement.
A few techniques to increase rankings are niche directory submissions, article distribution, link exchanges, blog reviews, links from sites already ranking for terms you’re targeting, and press releases.
Building Links that Generate traffic
So we can build links to increase PR and we can build links to improve our rankings. However, isn’t the ultimate goal to generate traffic? It’s easy to build links to indirectly generate traffic via the SERP’s and to forget about generating links that send visitors. While some links may increase your PR or even help your search engine positions, links that send relevant traffic directly to your site from a site related to yours could be a better investment than building links in hopes to get some love from the search engines’ proprietary algorithms.
A few ways to generate traffic via backlinks, is through affiliate marketing, paid links, links on pages with top Alexa rankings, reviews from bloggers with a lot of subscribers, forums in your industry, social networking and press releases.
While all of these techniques are valid, the important thing to remember is that major search engines like websites that generate traffic naturally. So not only do you have to figure out which route you want to take (if not all of them), you should also devised strategies that will give your website a natural link building profile.
Article Source: http://www.ArticleStreet.com/
Thursday, April 16, 2009
Thursday, March 5, 2009
Loupes and illuminated magnifiers -New remarkable medical practices.
Some of the most striking discoveries have come in the field of neurosurgery and cardiac medicine, the former to do with the nerves, and the latter of course to do with the heart. And in order to carry out these new remarkable medical practices modern day surgeons need to be able to see with a clarity never seen before.
A usually more common type is the loupes which are attached by use of a headband or is part of a pair of spectacles. These often carry higher magnification, sometimes up to 30 times, and can used by surgeons when performing very delicate surgical procedures as mentioned above, such as neurosurgery and cardiac surgery. These instruments enable the surgeon to see at a magnification that would have been impossible just a few decades ago, and loupes are now produced to the highest optical standards.
Every day, lives are saved thanks to the capable hands of surgeons. However, those hands could not perform the miracles that they do without the help of reliable operating room equipment.
In order to check out the types of loupes that are available, and to get the best price possible, whether it is one for general surgical or ophthalmic procedures, the best place to look is the wide range of medical instrument suppliers that now do business on the web.
The equipment that resides within any operating suite takes a great deal of stress and abuse. This is precisely why everything from rail cramps to leg stirrups must be virtually indestructible. Aside from operating rooms, all kinds of medical professionals including dentists and oncologists must be able to rely upon the equipment that they use.
In addition, surgical and dental illuminated magnifiers provide physicians with an extra set of eyes, while head lamps help to guide the way. All of these things combined make up a successful, state-of-the art operating room. Using the best tools on the market allows surgeons to heal the human body with incredibly accuracy and exactitude, resulting in happier patients.
Patients that enter a top-notch operating room often recover faster; enjoy higher comfort levels; and have elevated success rates. Performing multiple surgeries per day is no small feat, though thousands of surgeons do it every day. Nothing can replace the careful and capable hands of a skilled surgeon - still, the right operating room equipment can effectively sharpen those skills.
When considering which doctor to choose, get his in-house statistics of patency, pregnancy, and, in the case of a woman, ectopic pregnancy rates. Understand that for either a man or woman, the length of the tubes that was left after the original surgery, the age of the patient, the time since the original surgery, and the method of sterilization used in the original surgery will have an effect on your success rates. Learn more about success rates at our website.
Telescopes are devices that are endowed with illuminated magnifiers to allow you to see things magnified with a clear view. Telescopes are commonly used in science or its branches, particularly astronomy and physics.
The objective lens, or the primary mirror, collects the illumination radiated by the object viewed and makes it readily available in a certain focus point. The eyepiece lens picks up the vivid light from the focus point and spreads it to the retina so that viewing becomes possible.
There are various determinants to good object viewing in the telescope. An efficient telescope ought to possess the competent quality of collecting light from the object that is viewed and the capacity to magnify the image.
Getting back to the lighting problem in the craft room. How I solved my situation was to install task lighting underneath the overhead cabinet above my cutting table. You can purchase daylight spectrum fluorescent tubes, which will optimize your color sense, and they won't put out heat (like halogen bulbs). If you don't have an overhead cabinet, you can use a floor lamp and buy the daylight spectrum bulbs. If you already have a desk lamp, you can do the same thing, but you've now lost critical desktop area to the lamp. You're much better to have it up off of your work area.Author : Kamal
http://www.articleclick.com/Article/Loupes-and-illuminated-magnifiers-New-remarkable-medical-practices./1183903
Advanced Keyword Selection Strategies - RealWebMarketing.net
Selecting the right keywords can be one of the most important aspects of search engine marketing. This is equally important for search engine optimization and for pay per click search engine marketing.
Research shows that a person who enters a 2 or 3 word keyword is quite a bit more likely to buy. So generally stay away from the single word keywords. Go for 2, 3 or 4 word keywords.
Starting Your List
There are many valid ways to study keywords and I'm going to discuss a number of them in this article series. The first step, as I've covered in other articles and in my books on Internet marketing, is to create a spreadsheet. In the first column put your keywords. Here are some tips for coming up with keyword ideas:
1. Go to your company web site and see if whoever designed it placed any well though out keywords in the metatags section of the code on the home page. Of course if it was you who designed it, you will be the one who came up with that list. Go to the home page, then select View | Source. Add those to your spreadsheet.
2. Brainstorm for types of phrases someone might type in at a search engine to find your type of product. Add those to your spreadsheet.
3. Select 4-5 competitor web sites, and go to those web sites and see what keywords they have used in their metatags. Add those to your spreadsheet.
Evaluating the Keywords
By now you should have some keywords in your spreadsheet, and you'll add more as you go through the rest of these steps. But how do you evaluate the data there? Which keywords are better? Which keywords are a must have? Which keywords should be thrown in the trash? Properly evaluating the list of keywords is vital to your success in either SEO or pay per click search engine marketing.
We'll now discuss some free tools you can use to evaluate the importance or value of the keywords. These include:
1. The monthly number of searches on the Yahoo network, shown by their online tool
2. The number of people using those keywords to find your site over the last few months
3. Your ranking for those keywords on Google
4. The Google Page Rank of the top site on Google for that keyword
5. The type of sites coming up on organic or paid search listings for that keyword
I'll explain each of these methods in detail. You don't have to use them all, but some have more or less usefulness in certain situations.
Number of Searches on Yahoo
The very first thing you should do, now that you have spreadsheet started, is to go to the Overture Keyword Selection Tool, which can be found at:
http://inventory.overture.com/d/searchinventory/suggestion/
Enter a keyword or key phrase in that online tool, and it will tell you how many people have searched for that keyword on Yahoo over the last month. You can generally figure that the total number of people who searched for that term on the whole Internet in the last month is about three times that amount, since Google has about twice the traffic as Yahoo.
This is by far the most important tool in determining which keywords to use. After all, you want lots of people coming to your web site or sites, and so it's vital to know the amount of traffic for the various keywords on your list. The higher the monthly searches the better. In general you need a selection or group of keywords that adds up to some decent number of searches per month.
So go through your entire list and enter each phrase into the Overture tool, get the search amounts, and enter them into column two on your spreadsheet.
Overture (now owned by Yahoo) will not only give you the amount of the searches for each keyword, but also will give a list of other related key phrases, and their counts as well. So as you enter your keywords into the tool, note the other phrases on the list that Overture gives you and add any to your spreadsheet that look good. Often I print out these pages, go through the lists and highlight the ones that I want.
The Number of People Using Those Keywords to Find Your Site
The next thing to do is to get your web statistics program and get a list of the keywords that people are using to find your site on search engines. Any decent web stats program will give you this information. Unfortunately the free web statistics programs that most hosting companies give you are terrible. See my article on this for some good programs or online services you can get, some fairly cheap.
So take your web stats program and select a time frame that is fairly long, let's say for the last six months. Now get a list of the keywords used to find your site. Your program should show a count of the number who found your site using each of the key phrases. Some stats programs will show counts for individual words. Forget that. You want the counts for the complete phrases.
Now go over that list and find those words on your spreadsheet, and enter the number in column three. If a phrase isn't on your spreadsheet, add it.
This is important because these are the phrases that are already working for you. People are already finding your site using those key phrases. So by working on these keywords you can increase that number. If you have a brand new site this doesn't apply of course.
Your Ranking for Those Keywords on Google
Next you want to find out your current ranking for those keywords on Google. There is a software program that will find this out for you called Internet Business Promoter. You can download a free demo at:
http://www.ibusinesspromoter.com/download/index.htm
And the free demo gives you the functionality to check your Google ranking for a list of keywords. You can set it to check for the top 50 positions, top 100 positions, etc. It's a pretty good software program.
Enter the Google ranking for your site in column four. Check the first 100 positions. If your site is not in the top 100, put “Not in top 100" in column four.
This is important because it will tell you if you're already ranking for certain keywords, and how high. If you're already ranking for a keyword, you want to take actions occasionally to reinforce that. If you are ranking but not very high, let's say at between 30 and 70, then by taking search engine optimization actions you know you can raise that up. Also, let's say there is a keyword where you're not in the top 50 or top 100, but it has a lot of monthly searches, you could work on that one so you start ranking for it.
Author : Ravinderjit
http://www.articleclick.com/Article/Advanced-Keyword-Selection-Strategies-RealWebMarketing.net/1015003
Research shows that a person who enters a 2 or 3 word keyword is quite a bit more likely to buy. So generally stay away from the single word keywords. Go for 2, 3 or 4 word keywords.
Starting Your List
There are many valid ways to study keywords and I'm going to discuss a number of them in this article series. The first step, as I've covered in other articles and in my books on Internet marketing, is to create a spreadsheet. In the first column put your keywords. Here are some tips for coming up with keyword ideas:
1. Go to your company web site and see if whoever designed it placed any well though out keywords in the metatags section of the code on the home page. Of course if it was you who designed it, you will be the one who came up with that list. Go to the home page, then select View | Source. Add those to your spreadsheet.
2. Brainstorm for types of phrases someone might type in at a search engine to find your type of product. Add those to your spreadsheet.
3. Select 4-5 competitor web sites, and go to those web sites and see what keywords they have used in their metatags. Add those to your spreadsheet.
Evaluating the Keywords
By now you should have some keywords in your spreadsheet, and you'll add more as you go through the rest of these steps. But how do you evaluate the data there? Which keywords are better? Which keywords are a must have? Which keywords should be thrown in the trash? Properly evaluating the list of keywords is vital to your success in either SEO or pay per click search engine marketing.
We'll now discuss some free tools you can use to evaluate the importance or value of the keywords. These include:
1. The monthly number of searches on the Yahoo network, shown by their online tool
2. The number of people using those keywords to find your site over the last few months
3. Your ranking for those keywords on Google
4. The Google Page Rank of the top site on Google for that keyword
5. The type of sites coming up on organic or paid search listings for that keyword
I'll explain each of these methods in detail. You don't have to use them all, but some have more or less usefulness in certain situations.
Number of Searches on Yahoo
The very first thing you should do, now that you have spreadsheet started, is to go to the Overture Keyword Selection Tool, which can be found at:
http://inventory.overture.com/d/searchinventory/suggestion/
Enter a keyword or key phrase in that online tool, and it will tell you how many people have searched for that keyword on Yahoo over the last month. You can generally figure that the total number of people who searched for that term on the whole Internet in the last month is about three times that amount, since Google has about twice the traffic as Yahoo.
This is by far the most important tool in determining which keywords to use. After all, you want lots of people coming to your web site or sites, and so it's vital to know the amount of traffic for the various keywords on your list. The higher the monthly searches the better. In general you need a selection or group of keywords that adds up to some decent number of searches per month.
So go through your entire list and enter each phrase into the Overture tool, get the search amounts, and enter them into column two on your spreadsheet.
Overture (now owned by Yahoo) will not only give you the amount of the searches for each keyword, but also will give a list of other related key phrases, and their counts as well. So as you enter your keywords into the tool, note the other phrases on the list that Overture gives you and add any to your spreadsheet that look good. Often I print out these pages, go through the lists and highlight the ones that I want.
The Number of People Using Those Keywords to Find Your Site
The next thing to do is to get your web statistics program and get a list of the keywords that people are using to find your site on search engines. Any decent web stats program will give you this information. Unfortunately the free web statistics programs that most hosting companies give you are terrible. See my article on this for some good programs or online services you can get, some fairly cheap.
So take your web stats program and select a time frame that is fairly long, let's say for the last six months. Now get a list of the keywords used to find your site. Your program should show a count of the number who found your site using each of the key phrases. Some stats programs will show counts for individual words. Forget that. You want the counts for the complete phrases.
Now go over that list and find those words on your spreadsheet, and enter the number in column three. If a phrase isn't on your spreadsheet, add it.
This is important because these are the phrases that are already working for you. People are already finding your site using those key phrases. So by working on these keywords you can increase that number. If you have a brand new site this doesn't apply of course.
Your Ranking for Those Keywords on Google
Next you want to find out your current ranking for those keywords on Google. There is a software program that will find this out for you called Internet Business Promoter. You can download a free demo at:
http://www.ibusinesspromoter.com/download/index.htm
And the free demo gives you the functionality to check your Google ranking for a list of keywords. You can set it to check for the top 50 positions, top 100 positions, etc. It's a pretty good software program.
Enter the Google ranking for your site in column four. Check the first 100 positions. If your site is not in the top 100, put “Not in top 100" in column four.
This is important because it will tell you if you're already ranking for certain keywords, and how high. If you're already ranking for a keyword, you want to take actions occasionally to reinforce that. If you are ranking but not very high, let's say at between 30 and 70, then by taking search engine optimization actions you know you can raise that up. Also, let's say there is a keyword where you're not in the top 50 or top 100, but it has a lot of monthly searches, you could work on that one so you start ranking for it.
Author : Ravinderjit
http://www.articleclick.com/Article/Advanced-Keyword-Selection-Strategies-RealWebMarketing.net/1015003
Online Business? Forget it, Without Blog Posting
If you are looking to improve your internet home based business and to draw more customers to your website, you may have to think about using a blog. A business blog can make potential customers come back daily to see what is happening. However, you do need to set the blog up correctly as well as run it efficiently, too. So just what is the best way to set up and run a business blog?
What You Need to Consider
In order to have a good, successful online business blog, you need to first think about several things including:
- Who is your target audience?
- What do you want the customer to learn from the blog?
- What advertising opportunities could your blog give you?
- How often are you able to update it?
All of the above are important factors to start an online business. By researching your target audience, you will be able to create blog content that appeals to them. It is pointless to write a blog that your potential customers are not interested in, so always make sure that it is relevant to both your business and your potential customers.
Also give a lot of thought into what you want your customers to learn from these business blogs. Do you want them to learn about new key to internet success that you are providing? Is there any relevant news that might be of interest to your customers? Think about what the customer might want to learn about and that will help you to develop appropriate content for the blog.
Another important consideration regarding the blog is what you can advertise to your customers through it? You might be able to use Google Adsense, which will pay you each time a customer clicks on the link through your blog in a way you can make extra money. Or perhaps you want to advertise certain products or services that your business offers? Whatever it is, your blog gives you the chance to advertise and put in more keywords than you would normally be able to.
Finally, you need to ideally update your blog daily or at least, frequently which is a key to internet success. If you do not update the blog very often, your customers will not want to come back and read it. By keeping things fresh and updated they will know that your business is constantly updating, it is constantly working and it will make them want to come back to check up on what is happening.
Setting up a blog is fairly simple and you can even pay a specially designed company to set one up for you. Just remember that you need to constantly update and advertise on the blog to keep customers informed and coming back for more.
Author : Michael
http://www.articleclick.com/Article/Online-Business-Forget-it-Without-Blog-Posting/2087
What You Need to Consider
In order to have a good, successful online business blog, you need to first think about several things including:
- Who is your target audience?
- What do you want the customer to learn from the blog?
- What advertising opportunities could your blog give you?
- How often are you able to update it?
All of the above are important factors to start an online business. By researching your target audience, you will be able to create blog content that appeals to them. It is pointless to write a blog that your potential customers are not interested in, so always make sure that it is relevant to both your business and your potential customers.
Also give a lot of thought into what you want your customers to learn from these business blogs. Do you want them to learn about new key to internet success that you are providing? Is there any relevant news that might be of interest to your customers? Think about what the customer might want to learn about and that will help you to develop appropriate content for the blog.
Another important consideration regarding the blog is what you can advertise to your customers through it? You might be able to use Google Adsense, which will pay you each time a customer clicks on the link through your blog in a way you can make extra money. Or perhaps you want to advertise certain products or services that your business offers? Whatever it is, your blog gives you the chance to advertise and put in more keywords than you would normally be able to.
Finally, you need to ideally update your blog daily or at least, frequently which is a key to internet success. If you do not update the blog very often, your customers will not want to come back and read it. By keeping things fresh and updated they will know that your business is constantly updating, it is constantly working and it will make them want to come back to check up on what is happening.
Setting up a blog is fairly simple and you can even pay a specially designed company to set one up for you. Just remember that you need to constantly update and advertise on the blog to keep customers informed and coming back for more.
Author : Michael
http://www.articleclick.com/Article/Online-Business-Forget-it-Without-Blog-Posting/2087
Three Most Tips To Make cash Using Your Computer
When you start looking for ways to make money today, it is only natural to the Internet. Fortunately, if you have Internet access and a computer there are many ways you can use extra money. In this article we will talk about how money with your computer from the comfort of your own home.
Since you are sitting in front of a computer screen, it is important that you enjoy what you do. Therefore, we will show you some ideas and you can choose to investigate, something that appeal to you.
1st The first thing we want to talk about is affiliate marketing. This is perhaps the easiest way to make money on the Internet today, there is everything for you.
With affiliate marketing you can get paid to sell other people's products. The nice thing about this is the products are available, support materials such as Web sites and banner ads will be provided the money is collected, and the product is shipped everything for you.
There is so much competition on the Internet today affiliate marketing requires some knowledge. When you are ready to learn how to advertise your affiliate products there is no end to the amount of money, you can use your computer as an affiliate marketer.
2nd Unless you have to live in a cave you are probably familiar with eBay. Millions of dollars is in products of daily transactions on eBay. This gives you another chance to earn money with your computer.
Sales of products is on eBay requires some knowledge as well. You must determine what you want to sell, and how you want to be "on eBay. And if you make a sale, how do you get the product delivered.
Fortunately, there is no end in the amount of training available, if here today comes with your computer to make money on eBay. Is this something that appeals to you, be prepared to learn the basics and then get started right away.
3rd If you write, you can use money writing articles on your computer. This does not require a technical degree, but requires the ability to put together interesting articles on a wide range of topics.
You can get paid to sell your items sites like Associatedcontent. You can set your own blog and sale of products, or you can get paid to write to other website owners and blog owners.
This is based on three ideas on how to money with your computer. There are literally hundreds of more ways to do this again and it is important that you find something that the Board of Appeal to you.
Author : SEO Expert80
http://www.articleclick.com/Article/Three-Most-Tips-To-Make-cash-Using-Your-Computer/1008127
Since you are sitting in front of a computer screen, it is important that you enjoy what you do. Therefore, we will show you some ideas and you can choose to investigate, something that appeal to you.
1st The first thing we want to talk about is affiliate marketing. This is perhaps the easiest way to make money on the Internet today, there is everything for you.
With affiliate marketing you can get paid to sell other people's products. The nice thing about this is the products are available, support materials such as Web sites and banner ads will be provided the money is collected, and the product is shipped everything for you.
There is so much competition on the Internet today affiliate marketing requires some knowledge. When you are ready to learn how to advertise your affiliate products there is no end to the amount of money, you can use your computer as an affiliate marketer.
2nd Unless you have to live in a cave you are probably familiar with eBay. Millions of dollars is in products of daily transactions on eBay. This gives you another chance to earn money with your computer.
Sales of products is on eBay requires some knowledge as well. You must determine what you want to sell, and how you want to be "on eBay. And if you make a sale, how do you get the product delivered.
Fortunately, there is no end in the amount of training available, if here today comes with your computer to make money on eBay. Is this something that appeals to you, be prepared to learn the basics and then get started right away.
3rd If you write, you can use money writing articles on your computer. This does not require a technical degree, but requires the ability to put together interesting articles on a wide range of topics.
You can get paid to sell your items sites like Associatedcontent. You can set your own blog and sale of products, or you can get paid to write to other website owners and blog owners.
This is based on three ideas on how to money with your computer. There are literally hundreds of more ways to do this again and it is important that you find something that the Board of Appeal to you.
Author : SEO Expert80
http://www.articleclick.com/Article/Three-Most-Tips-To-Make-cash-Using-Your-Computer/1008127
Subscribe to:
Posts (Atom)